The emotional rollercoaster that was Boobypack founder CC Conrad’s “Shark Tank” pitch turned out to be worth the turmoil, as sales were boosted after her episode aired in 2015. “We saw an insane spike [in web traffic] throughout that first weekend, and it’s still ongoing,” Conrad told HubSpot. “We sold $2,000 of product within the first two minutes of my pitch airing. By the end of the show, I was hugging all my family members as we watched the numbers climb. Our baseline so far is about 5x what it was before the show.”

Conrad told Hudson Sutler that she initially started Boobypack after working as an assistant editor at Time Inc. and becoming frustrated at her lack of entrepreneurial freedom. “When I started Boobypack, the fact that I was able to make branding and marketing decisions quickly, without “approval” was so invigorating. Once we doubled our fundraising goal on Kickstarter, I knew I had to give Boobypack a shot and go all in,” she said.

Boobypack expanded into storage-equipped tankinis and bathing suits and maintained a strong online presence following its network television debut. While investor Barbara Corcoran, who is selective when it comes to investing, occasionally appeared on Boobypack’s social posts, Shark Tank Recap reported that her $80,000 for 25% deal was never finalized.

Post source: The List

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